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SME Governance

Why Growing Businesses Need Better Governance (And How to Start)

Governance is not just for large corporations and government agencies. For growing businesses, family enterprises, and professional services firms, good governance is one of the most powerful levers for sustainable performance.

November 2024|7 min read|Signal & Strategy
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Why Growing Businesses Need Better Governance (And How to Start)

The Governance Gap in Growing Businesses

Most small and medium-sized businesses are founded and led by people with deep expertise in their field: a skilled tradesperson, a talented professional, an entrepreneur with a compelling idea. What they often lack is the governance infrastructure to support sustainable growth. Decision-making is concentrated in one or two people. There is no formal board or advisory structure. Financial oversight is reactive rather than proactive. Risk management is informal at best.

This works well enough in the early stages, when the founder can hold the whole business in their head and make decisions quickly. But as the business grows, the limitations of this model become increasingly apparent. Key decisions get delayed because they all require the founder's attention. Risks that should have been identified and managed early become crises. Talented staff leave because they have no clarity about the organisation's direction or their own career path.

What Good Governance Looks Like for an SME

Good governance for a growing business does not mean replicating the governance structures of a large corporation. It means having the right structures, processes, and disciplines in place for the size and complexity of the organisation.

At a minimum, this includes a clear decision-making framework that specifies who has authority to make which decisions. It includes regular financial reporting that gives the owner and any investors a clear picture of the business's performance and financial position. It includes a documented strategy that the whole leadership team understands and is working towards. And it includes some form of external oversight, whether through a formal board, an advisory board, or a trusted external advisor, that provides independent perspective on the business's performance and direction.

The Case for an Advisory Board

For many SMEs and family businesses, an advisory board is the most practical first step towards better governance. Unlike a formal board of directors, an advisory board has no legal authority and no fiduciary responsibilities. Its role is purely advisory: to provide the business owner with access to expertise, networks, and independent perspective that they would not otherwise have.

A well-constituted advisory board typically meets quarterly, reviews management reports, and provides input on strategic decisions. Its members are chosen for their specific expertise and their ability to challenge the owner's thinking constructively. The cost is modest, the benefits can be substantial, and the arrangement can evolve into a more formal governance structure as the business grows.

Governance as a Competitive Advantage

There is a compelling commercial case for better governance in growing businesses, beyond the risk management argument. Businesses with strong governance structures are more attractive to investors, lenders, and potential acquirers. They are better positioned to attract and retain senior talent. They are more resilient in the face of disruption. And they are more likely to make the transition from founder-led to professionally managed successfully.

The businesses that struggle most with governance are often those that wait until a crisis forces the issue. A governance review conducted proactively, before problems emerge, is far less costly and disruptive than one conducted in response to a crisis.

How Signal and Strategy Can Help

Signal and Strategy provides governance consulting services to growing businesses, family enterprises, and professional services firms across Australia. Our approach is practical and tailored to the specific needs and context of each organisation. We do not impose large-corporation governance structures on businesses that do not need them. We help business owners and leadership teams build the governance disciplines that will support their specific growth ambitions.

If your business is growing and you are starting to feel the limitations of your current governance arrangements, we would welcome a conversation about how we can help.

Talk to us about governance for your growing business.

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